PEC Translation

SEO Translation Services

SEO is a method of getting your website to the top of search engine results pages. As a result, SEO translation is not your typical translation; it is translating the content on your website in such a way that it still performs well in a search even after being converted into the target language. SEO translation necessarily requires the use of more than just a linguist; it also requires the use of someone who has technical knowledge in SEO tactics.

The translator would consider not only human readers, but also how to make a page more appealing to a search engine algorithm. Keywords are extremely important in SEO. If you directly translate an English title that has been front instead of high-ranking keywords into another language, the title may not easily be required for search engine optimization because the keyword is no longer applicable in its new context. The objective is to boost the number of qualified visitors to your website.

Why SEO Translation Services are Required?

The demand for translation services for publication is increasing.There are various reasons why SEO translation services are aspiring to provide their content. The list of reasons are mentioned below- 

  1. Choose the Locations to Target- Who is your target audience? Will you need to translate any content? Will you need to redesign your website to make it more accessible in different locations? Furthermore, costs at not only translation but also potential site updates and adjustments must be considered.
  2. Assist It in Ranking the Website- Local pages will acquire some of your primary site’s value (called a backlinks). You can help keep your website up to date and relevant to search engines by including specific keywords, local advertising and backlinks, as well as social media promotion.
  3. Determine the Structure of the Website- The structure of your website is critical to ranking well in search engines like Google. On Google’s end, they send a ‘search engine crawler’ across the internet, reading the content of every website via its back-end HTML or XML sitemap. The crawler examines the top-level domains, subdomains, and subfolders, evaluating the design, content, and SEO suitability.
  4. Helps to Rank Your Website- You can rank your website at the top with technical and professional assistance, which will help you attract more visitors on your website.

Benefits of SEO Translation Services

  • Gain New Organic Traffic- by localising your website into a new language, which introduces a whole new set of keyword combinations. As a result, the localised website version uncovers it to a new traffic stream of users by allowing them to find you via a search engine using relevant search queries in their native language.
  • Boost Conversion Rates- The conversion rate is a percentage figure that shows how many users perform a specific action while browsing your website. A perfect example is the number of users who make a purchase, contact your team, or sign up for your newsletter.
  • Long-term Gain- Every business desires long-term growth. This is only possible if the brand’s image becomes ingrained in the minds of the audience. This approach to SEO can achieve the same result by making one’s business known both in the national and international market space, resulting in long-term traffic to a site.

Process of SEO Translation

Translations makes use of the most up-to-date translation technology and tools to expedite the translation process by looking for previously translated text strings and auto-populating the text for the translator to review before approving.Tools are not the same as Google Translate or similar auto-translate software: final permit on translations is always given by a competent and experienced human translator, ensuring that every word on your translated website is picked with efficiency in mind.

The process for SEO translation is as follows:-

 

  1. Initial Analysis
  2. Keyword Research & Analysis
  3. Competition Analysis
  4. Search Engine + Directory Submission
  5. Social Bookmarking 
  6. Blogs press release creation
  7. Article Submission
  8. SERP Report

Things to consider during SEO Translation

  • Understanding the Global Market- With the new digital era spreading its web, the need for SEO translations has risen like never before. It is not just about the e-content, but the literature available in hard copies is also translated more frequently nowadays. When the publisher translates his content into another language, he/she should do thorough research on the target language. He should understand the reader group. It is essential for him to know about the global market. So before going for an actual translation, the publisher should do thorough global market research.
  • Knowing the Scope of Translation Work- Once you know your target market, and the target language you wish to translate your content in, understand the scope of the translation work. Check for the following things.
  • Connecting with the Readers– Know which all readers you will be reaching. Your reader reach is going to increase when your published content is translated, so understand that the scope of your translation work will be higher. 
  • Improves Visibility-When your e-content is translated, the chances of your content getting more clicks are higher. This is because people can now give google inputs in their native language. In this case, google catches the content according to the language, your content visibility automatically increases.

How Long Does SEO Translation Take?

SEO translations are cliched and a little complicated to perform. There is no definite answer to this question. The time required for completing the SEO translations is depended on the following factor-

  1. The Target Language– If the content is required for more than one target language it will take a longer time. 
  2. The Type of the Content– The translator needs to understand in which type the content arrives and in which form it needs to be translated. It can be a video, audio, or podcast. The more complex the content is, the higher the time required. 
  3. Complexity– SEO translations involve a lot of technical terminologies. Along with the length of the document, the complexity also determines the time required for the SEO translation.

How much does SEO translation cost?

SEO has become an increasingly popular concept among translators in recent years. Previously, almost no one knew what these three letters meant. Search Engine Optimization (SEO) has evolved into an important tool in business marketing. Large and small businesses alike are willing to invest a significant portion of their budget in SEO, realising how far they can spread online. The cost of SEO may vary depending on whether you prefer organic or inorganic SEO.

Types of SEO Services that we translate

SEOs are run both locally and internationally. If you want your company to expand globally, the first step should be to develop an international SEO strategy. With an ‘international’ web presence that ignores local markets, it’s difficult to succeed in the competitive retail space. SEO can be done in two ways: organically and inorganically. Let’s go over both in detail.

 

  • Organic- Organic SEO is a non-paid method of ranking a website near the top of search engine result pages (SERPs). It is regarded as the most reliable and effective method of achieving a high SERP ranking. Some of the best organic SEO practises and techniques include website onsite optimization, link building, keyword manipulation, back linking, and Meta tags to increase your website’s link popularity, and Creating relevant content for your business so that potential consumers may discover you online. The efficacy of organic SEO strategies is determined by the content’s relevancy. Organic SEO has several advantages, including increasing user trust, ensuring that search engine results are relevant for a long time, and generating more clicks. If you are on a strict budget, organic SEO is the way to go. Organic SEO is generally recommended by SEO professionals. Many people use the same techniques but are unaware that they are using organic SEO. Execution time is typically greater, but the consequences are more long-term. It accomplishes this by concentrating on content production, link building, meta-tag optimization, keyword enhancement, and so on. Pros: Long-term results, low cost 80 percent of search traffic is attracted by this site. Cons: It takes longer to see an effect, it might be difficult, and the outcomes are unpredictable.
  • Inorganic/Paid- Paid search is the focus of inorganic SEO. Banner ads, cost per click (CPC), cost per acquisition (CPA), pay per click (PPC), and classifieds are all part of it. It is costly and is best suited for businesses and website owners who require immediate results. It is strongly advised that you create a marketing budget. Inorganic SEO generates inorganic traffic for a website. Inorganic traffic refers to site visits derived from social media, paid advertisements, and affiliate marketing. The advantages of inorganic SEO include increased visibility, quick results, and increased traffic in a short period of time. Inorganic SEO is risky, and its cost is determined by clicks. This means that competitors may click on a website unnecessarily in order to make your company pay more.

How PEC Translations Will Help You for SEO Translation?

Acquiring the status of one of the best SEO translation agencies, PEC translation services is also an ISO-certified translation services company. May it be a text document, a video, a podcast, or multimedia content, PEC has a group of experts working with us providing high-quality services.  

  • The Network of Expert Translators for SEO Translation- SEO translation services required detailing and expertise to serve the standard translations. Our large network of certified language experts makes us stand out from the crowd. Our translators also have basic knowledge about the field. And if in case any extra help is needed, we have a range of subject matter experts who help our translations reach the maximum level of accuracy and get the translations complete and authentic.  
  • SEO Translation Companies for Your Every Need- SEO houses need translations for various purposes. We understand that the demand of all sectors from the SEO industry is different and we promise to fulfill the same. 
  • A Human Translation Over Machine Translations- We all know about the increasing use of Artificial Intelligence (AI) for translations. However, there is a huge difference between machine and human translations. This is simply because machines do not understand the culture, the feel towards the native language and most importantly, they cannot relate words to the context. Translators have to be more sensitive when translating the SEO content. Machines will not understand this sensitive content. Any wrong translations will present a long communication. So, strictly no machine translations for all the translations that are related to SEO.